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Cowboy culture + Texas kitsch dominate the Texas Panhandle. In a lot of ways, Amarillo is the same place it was decades ago; however, the people here have been working hard to bring forth some really remarkable growth.

We often like to show off the latest trends & modern concepts around the city, but we can’t forget our famous staples that make Amarillo a place like no other. From Historic Route 66 to Stanley Marsh’s Cadillac Ranch, we’ve decided it’s time we dished on our favorite spots around town.


Route 66

Thanks to a surge in automobile travel in the 1930s, new highways like the famous Route 66 were born. Some of our favorite antique shops, art galleries, restaurants, and bars can be found on Route 66. 

We never miss the opportunity to send travelers by one of our most famous landmarks, The Nat. We may be bias (the owner of From 6th Collective also owns The NAT), but it really is a treasure. Whether antiques are your thing or not, the building contains quite a colorful history. Legends like Bob Wills & Louie Armstrong graced the stage inside. Walking Route 66 between Georgia & Western is a fun way to spend your morning, afternoon, or hell, your entire day even! Snap shots of cool vintage signs, browse a variety of cool antiques shops, and snag a beer on one of the many patios dotted along the street.

You can also find some of our very own From 6th Collective retailers on 6th street: Neon Moon, Little Loons (Two Loons), The Roseberry, and Blue Sage Pottery.

On down Route 66, also known as Amarillo Boulevard, you’ll find historic motels like the Cowboy Motel, the Silver Spur, and other historic landmarks.

Photos from Flikr

Drive a bit further out east on I-40, also designated Route 66 (confusing we know), and you can pop in to iconic businesses like The Big Texan. Millions of visitors around the world have tried their hand at finishing the 72 oz. steak dinner in under 1 hour. Snag a room for the night and you’ll be permitted to float around in their Texas shaped swimming pool too!

Photo by Denise Avalos

Cadillac Ranch 

Make your mark at Cadillac Ranch. If you didn’t already know, Cadillac Ranch is a public art installation west of Amarillo created by a group called the Ant Farm and funded by the eclectic Stanely Marsh III.

Major publications like Vogue and Acne Studios have used Cadillac Ranch as the setting for their editorial shoots.

We made our most recognizable mark in 2019 when we painted three Cadillacs pink for our first Collective Cowgirl shoot series. It’s definitely worth a visit. Recently, they opened a few trailer pop up’s on the property as well. Grab a coffee from the folks at Caddy Shack and snag some souvenirs at The Official Cadillac Ranch mobile merch truck.

Cadillac Ranch Amarillo Texas
Photo by Joanna Robertson

From 6th Collective

While you’re out on the west side of the city, you have to swing by From 6th Collective to say Hey! We house over 40 local/regional small business all in one place. We’re thankful to be able to celebrate the local movers & shakers around us while curating a fun experience for our customers. There’s a little bit of something for everyone.


Visit one of our local favorites, Amarillo Museum of Art. There’s something about immersing oneself in art that leads to inspiration. Their current exhibition is “Women of Abstract Expressionism of the American West.” See this exhibit from August 7 through October 10, 2021. If you’re from around here, be sure to sign up for their email list. They allow the public to hang in the gallery a couple of times throughout the year!

Amarillo Museum of Art inside


If you’re more of a nature buff, look no further. Palo Duro Canyon is only a short drive from town and a great place for hiking, horseback riding, or even ziplining. Our favorite trail would be the one that leads up to the lighthouse. The views from the top are definitely worth the hike. Did we mention it’s the second-largest canyon in the United States? All in our backyard. (note: it can get extremely hot in the canyon so make sure to pack in some water)

Photo by Thomas Williams

Amarillo Murals 

Take a walk or bike ride through downtown Amarillo and admire the public art gallery put together by the amazing HOODOO Mural Festival. During the 2019 inaugural festival, five walls were painted by locals and artists around the country. 


In the heart of downtown sits Hodgetown, Amarillo’s newest sports and events venue. It’s a fun place to spend time with friends and family. If you’re not too fond of baseball, they also host a ton of other events. 

Photo by John Moore

The Big Texan Starlight Ranch 

Amarillo has a rich history when it comes to country music. I mean, it goes a lot deeper than George Strait’s Amarillo By Morning. If you’re looking to catch a live performance, Starlight Ranch is just the place for you. One act we’re looking forward to seeing again is Charley Crockett in October! They often host fun events outside of the music realm like Beer Fest and Balloon Fest.

Creek House Honey Farm

Take a bee tour at Creek House Honey Farm or shop their locally made skincare products and raw honey. You can also enjoy a sip at their Honey Buzz Winery that serves up mead (aka honey wine). The bee apiary sits on 100 acres of beautiful pasture land overlooking Tierra Blanca creek, too. 


Visit Ozymandias, a strange art installation. The Ozymandias art installation is a half-finished, sculpture of two legs created by Lightnin’ McDuff. The sculpture was intended to be a full man, but as he was installing he decided the sculpture was perfect with just the legs.


Barfield Hotel

Looking for a place to stay in Amarillo? The newly restored Barfield Hotel is the perfect mix of history and luxury. We’re obsessed with all of the tiny details and how they’ve kept the spirit of this building alive.

Recently we visited their speakeasy, Paramount Recreation Club. We won’t spoil it for you here, you have to go visit! 

Barfield Hotel Amarillo

Dove’s Rest Resorts

These aren’t your average Airbnb’s right here. Dove’s Rest Resort is made up of 4 individual cabins located on the rim of Palo Duro Canyon. Sip some coffee & catch a glimpse of the majestic aoudad or soak in the hot tub while gazing at the stars. Book early because these go quick!


It would take us waaay too long to share each and every restaurant we love in town, so we’ve narrowed it down to our absolute favorites. Outsiders, heck even locals, may not realize how diverse our city really is and all of the incredible cultures and food that come along with that. From Thai & Mexican food to Barbeque & Modern American food, our favorite’s list has it all. You won’t be disappointed!


  • 806 Cafe
  • Palace Coffee / Royal Bar
  • Crush Wine Bar


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