We sat down with Irma Norton, the owner of Minono Kids, and asked her some questions about her unique boutique! To read more, follow along with the interview below:

What made you come to the heart of the Texas Panhandle?

Irma: My marriage brought me and my family here to begin, and now I’m very happy to call it my home.

^{What makes your business a truly special and unique shopping experience?}

Irma: Minono Kids is a handmade brand, proud to create every bunny with love and make each one as unique as the child or adult who receives it. The name Minono comes from a deeply personal place, as a tribute to the founder’s grandfather. This connection to family and tradition is the heart of everything we do, giving our products a special meaning that goes beyond just a toy. What truly makes Minono Kids stand out is the way we blend creativity and care. We offer not only beautifully crafted bunnies but also seasonal clothing and DIY kits, so our customers can be part of the magic. Our bunnies are brought to life by local women artisans, whom we lovingly call “storks,” supporting both community and sustainability. It’s more than just a product—it’s about creating lasting memories and spreading joy,

^{What has been the most rewarding part of joining the Collective and owning a business in Amarillo?}

Irma: Since we found From 6th Collective, we’ve felt that it is where we wanted to start. We appreciate the support and the way they are opening a space for us. Also, the freedom and satisfaction of having a business in Amarillo don’t compare to anything else!

^{Can you share what you enjoy doing outside of work? Any passions or hobbies?}

Irma: Talking to my family, going to church, and meeting my girlfriend for lunch are my favorite things to do whenever I’m not at work.